Making complex ideas accessible — for everyday people.
Bahasa Indonesia · For the many, not the few.














37 years old. From Depok, Indonesia. Father of three — Adni, Zahra, Arash. Husband to Amiroh.
I've spent my career navigating travel, tech startups, property development, and financial consultancy. Now I'm building Niat Baik Studio — a Bahasa Indonesia YouTube channel that makes business, AI, and technology accessible for everyday people.
My ikigai: knowledge sharing as a service to community. I believe the most powerful thing you can do is take something complex and make it clear.
Business · AI · Technology — in Bahasa Indonesia.
For the curious. For the builders. For everyday people.
How local businesses can harness generative AI tools today — practical strategies without the jargon.
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The frameworks I use to think about org design and business architecture.
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Why long-term thinking and daily systems beat bursts of motivation every time.
Watch Now →Research sources, frameworks, and reference docs — freely available for viewers of Niat Baik Studio.
A comprehensive guide to implementing high-contrast, editorial UI patterns for modern web applications.
Download →Track multi-asset portfolios with integrated risk management and performance analytics.
Duplicate →Exploring the intersection of blockchain and sovereign identity in the creator economy.
Download →A 24-step tactical checklist for launching high-ticket digital products with zero ad spend.
Download →Strategic financial consulting for individuals and businesses navigating growth, investment, and capital allocation.